sandboxa leading decentralized gaming virtual world and its subsidiary Animoka brandand AXA Hong Kong (“AXA”), a leading insurance company in Hong Kong, announced that AXA will become the first insurance company in Hong Kong. Enter the sandbox metaverse. AXA will acquire her 3×3 LAND and offer customers an innovative interactive space.
Hong Kong plays a strong and growing role in The Sandbox, with a megacity of cultural hubs featuring numerous Hong Kong businesses, artists and entertainers. As an industry pioneer, AXA became the first insurer to join the sandbox in Hong Kong 1, in addition to this thriving virtual region.
AXA Hong Kong strives to bring a fresh digital experience to its customers through LAND, partnering to co-create the future of insurance in the Metaverse.
AXA Hong Kong and Macau Chief Technology Officer Gary Ho said: This collaboration reflects his AXA vision and interest in creating the insurance of the future by bringing immersive experiences on sustainability, wellness, healthcare and more. By stepping into the metaverse, we are excited to discover more compelling features and use cases for AXA’s customers and community. ”
JH Tang, Digital Transformation & Strategy Director at AXA Asia, said: AXA Hong Kong is dedicated to connecting the world by deploying all kinds of creative digital experiences. Stepping into the Metaverse opens the door to cultural synergy, creating endless opportunities to explore the unknown. Through our partnerships, we aim to continuously drive innovation and technology development to revolutionize the wellness and healthcare experience for customers and markets across a wide range of geographies. ”
Sebastien Borget, COO and co-founder of The Sandbox, said: Cultures from all over the world interact with players and creators for mutual benefit. We are delighted to support AXA’s commitment to advancing good and look forward to creating shared value for our community. ”
Part virtual real estate, part amusement park, The Sandbox fully embraces the idea of the Metaverse as an ongoing shared digital space where worlds and heroes collide to create magic. AXA owns Warner Music Group, Ubisoft, The Rabbids, Tony Hawk, Gucci Vault, The Walking Dead, Snoop Dogg, Adidas, Deadmau5, Steve Aoki, Richie Hawtin, The Smurfs, Care Bears, Atari, ZEPETO, CryptoKitties are all players follows the Sandbox team’s vision of allowing users to create unique experiences using original, well-known characters and worlds.
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